● Radical transparency with every donation — ensuring every supporter knows exactly where their contribution goes, how it is used, and the real lives it impacts.

● Honest, consistent reporting and meaningful updates — because those who give deserve nothing less than clarity, integrity, and truth.

● A commitment to prioritising the poorest, the forgotten, and the least supported villages — reaching the places where others don’t go, and helping the people who need it most.

● Serving with sincerity, humility, and compassion — following the belief that true service is done quietly, respectfully, and from the heart.

● Carrying forward the work Arshad Khan began at the age of seven — preserving his spirit of resilience and turning his lifelong mission into a legacy of lasting impact.